Free talk · On demand · 50 minutes

Becoming The Wanted Agent With YouTube

There is a difference between being interviewed and being asked for. This is how people decide you're their agent before they ever call you.

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Who is speaking

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Nat Wallen

Charleston, SC Realtor · Co-founder of Flashkut

You did not get licensed to chase strangers. When people find you, watch you, and decide they trust you before they ever call, the chasing stops — and the business that replaces it is calmer, happier, more fulfilling, and more productive.

From the talk

“What decides our future is whether people know us, trust us, and come looking for us, by name.”

— Nat Wallen, Charleston Real Estate Agent

What you'll see in 50 minutes

Hear it from an agent

Kristin Shinn

Real Estate Agent Lodi, Ca.

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Questions

Isn't this expensive compared to buying leads?

Zillow leads, referral-fee leads, door knocking — every one of them stops producing the day you stop paying or stop walking, and referral leads are shared with other agents and put you back at zero the minute the deal closes. A video works differently: the one you publish this month is still answering somebody's question two years from now, and thirty of them is a library that keeps producing after you stop adding to it.

Short videos or long videos — which one gets me clients?

Shortform points. Longform closes. Answer the question they're already asking, bring a point of view — that's what gets the call — and remember the first thirty seconds decide whether anyone stays.

How do I make one video go further?

Build backwards from the title and thumbnail, because they decide. One video becomes everything: the algorithm prospects while you sleep, AI reads longform, and the goal is to be the source the AI cites — while staying the Realtor.

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